How to Choose the Right List Price for Your South Jersey Home

Setting the right list price is one of the most important decisions when selling a home in South Jersey. Price too high, and your home may linger on the market; price too low, and you could leave money on the table.

Mary Murphy from The Murphy Group explains:

“The right list price combines local market data, home condition, and buyer psychology. Sellers who price strategically attract more offers and often sell faster.”

Here’s how to determine the perfect price for your home.

---

1. Study Comparable Sales (“Comps”)

• Review recent sales of homes with similar size, condition, and location.
• Focus on sales in the past 3–6 months for accuracy.
• Adjust for upgrades, lot size, or unique features.

---

2. Analyze Current Inventory

• Look at how many similar homes are on the market.
• High inventory may require more competitive pricing.
• Low inventory allows for slightly higher pricing if demand is strong.

---

3. Consider Market Conditions

• Fast-moving areas: Cherry Hill, Haddonfield, Collingswood often sell quickly when priced right.
• Slower neighborhoods may need price adjustments to attract buyers.
• Seasonal trends: Spring and early summer usually see higher activity.

---

4. Factor in Buyer Psychology

• Buyers often ignore homes priced above perceived market value.
• Round numbers and slightly under-market pricing can attract more attention.
• A competitive price in the first 7–10 days generates multiple offers.

---

5. Assess Your Home’s Unique Features

• Renovated kitchens, bathrooms, or outdoor spaces may justify a higher list price.
• Older or less-updated homes may require pricing at the lower end of the market range.

---

6. Use a Local Agent’s Expertise

• Experienced South Jersey agents understand micro-markets and buyer behavior.
• They can provide a comparative market analysis (CMA) and recommend a strategic price.
• Adjust pricing dynamically based on early feedback and showings.

---

Seller Takeaway

The right list price helps you:
✅ Attract serious buyers quickly
✅ Avoid long days on market
✅ Maximize your final sale price
✅ Gain leverage in multiple-offer situations

---

Ready to Price Your Home Strategically?

The Murphy Group helps South Jersey sellers set the perfect list price to sell quickly and profitably.

Start your pricing strategy today at www.mgsells.com